Brand Identity: The Virtual Haus

The Virtual Haus represents a way for myself and the Forward Instinct team to work with artists and indulge in our interests in writing, research, and the bizarre. The goal was to create an institution for releasing zines, music, and other media, while keeping a distinct identity that is built around our unique voice and blend of interests - projecting mystery, fine curation, and a slight amount of edge.

I designed the logo, website, merchandise, and I also edit and design the zine.

Website designed using Bootstrap to remain compatible across mobile and desktop. Store is integrated using Shopify.

Simplified emblem for use on merch and social media.

Handouts for issue 1’s release, for when we ran out of physical advance copies at 100% ElectroniCON 2.

The Virtual Haus merch, available now